1A2 - Inspiration

The silent movie Man with a Movie Camera by the brothers Dziga Vertov and Mikhail Kaufman is a treasure chest of inspirational materials for the associates at 1A2. A very obvious source of inspiration for our ordinary product are the wall-newspapers, in the NEP-period of the early Soviet Union. 

Whenever someone had written an article s/he could contribute to the wall-newspaper by posting it in a box (cf., our product description of the ordinary in the post below):

• Then someone would do the lay-out:
  

• And would have this fantastic handcrafted finish:
  

• Keeping such newspapers were considered a local social duty:
  

• Of course, this does not correspond to the present state of our society. Yet, there is much of the duty to society in the early days of the Russian revolution that we can keep as duties to ourselves. 
  

• The box and folders of the ordinary are created to facilitate this kind of post-for-montage cycle in our everyday life. If your ordinary weekly, you can make exactly 4/year: which means that you have materials for a quarterly wall-newspaper, that will enable you in claiming your weeks and your months. Do it on the floor, or on the wall in your basement.
  

• The ordinary – the 1A2 product on top of the list – contains 13 folders that are specially designed to author contents for your quarterly montage. It's a little extra work, but it's really a great gift to yourself: you allows you enhance or remember your sense of public culture. 
  

• Do not hesitate to initiate contacts with 1A2 associates Theo Barth and Bjørn Blikstad, at the Oslo Academy of the Arts for an exchange.